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Creative Direction
Photography
Photography
Buck Mason Campagin
South East USA
Grown + Made in the USA
As both Creative Director and Photographer for Buck Mason’s campaign, I documented the entire journey of their foundational product, tracing the supply chain from raw material to finished garment. This involved extensive travel through country-side farms in Georgia and North Carolina, documenting the cotton's growth, harvest, processing into thread, weaving into fabric, and the final construction and labeling of the T-shirts.
The creative concept was guided by Depression-era photography, a reference I used to invoke an authentic, old-world, and enduring quality, ensuring the visual narrative aligned perfectly with
the brand's commitment to quality and heritage
South East USA
Grown + Made in the USA
As both Creative Director and Photographer for Buck Mason’s campaign, I documented the entire journey of their foundational product, tracing the supply chain from raw material to finished garment. This involved extensive travel through country-side farms in Georgia and North Carolina, documenting the cotton's growth, harvest, processing into thread, weaving into fabric, and the final construction and labeling of the T-shirts.
The creative concept was guided by Depression-era photography, a reference I used to invoke an authentic, old-world, and enduring quality, ensuring the visual narrative aligned perfectly with
the brand's commitment to quality and heritage